ICE4Safety (“we,” “us,” or “our”) is committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal data.

1. Information We Collect

We collect various types of personal information from our users to ensure we can provide a smooth, efficient, and customized experience. These include:

A. Information You Provide Directly

• Personal Identifiable Information (PII): Name, email address, phone number, mailing address, payment information, and other details you provide when registering or making purchases.
• Communication Data: Information you provide when you contact us, such as customer support inquiries, feedback, and requests for assistance.

B. Information Collected Automatically

• Cookies and Tracking Data: We use cookies, web beacons, and other tracking technologies to collect information about your browsing activity, device information, and preferences.
• Usage Data: Information about your interactions with our website, including IP address, browser type, device type, pages visited, time spent on pages, and referral URLs.

2. How We Use Your Information

We process your personal data for the following purposes:

• To Provide Services: Including handling transactions, account creation, and service delivery.
• To Improve User Experience: Customizing website interactions and optimizing content based on usage behavior.
• To Communicate with You: Responding to your inquiries, sending updates, promotions, or notifications.
• To Comply with Legal Requirements: Managing records for compliance with laws and legal processes.

3. Legal Basis for Processing Personal Data (For EEA Residents)

If you are a resident of the European Economic Area (EEA), we process your personal information under the following legal bases:

• Consent: You have provided clear consent for us to process your data for specific purposes.
• Contract Performance: Processing your data is necessary for fulfilling a contract, such as providing a service.
• Legitimate Interest: We process your data for legitimate business reasons that do not override your rights.

4. Data Sharing and Transfers

We will never sell or rent your personal information. However, we may share it with trusted third-party partners:

• Service Providers: Such as payment processors, hosting providers, and email delivery services.
• Legal Requirements: In response to court orders, regulatory investigations, or to protect our legal rights.
• Business Transfers: If ICE4Safety undergoes a merger, acquisition, or sale of assets, your data may be transferred to the acquiring entity.

5. Data Retention

We retain your personal information only for as long as necessary for the purposes outlined in this policy or to comply with legal obligations.

6. Data Security

We use appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, or alteration. All payment transactions are encrypted through secure third-party platforms.

7. Your Rights (For EEA Residents)

If you are in the EEA, you have the following rights regarding your personal data:

• Right to Access: Request copies of your data.
• Right to Rectify: Request correction of inaccurate data.
• Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data.
• Right to Object: Object to our processing of your data.
• Right to Data Portability: Request a copy of your data in a structured format to be transferred to another service provider.

8. Use of Cookies

Cookies are small text files stored on your device that help us provide a personalized browsing experience. By using our website, you consent to our use of cookies. You may manage cookie settings in your browser.

9. Children’s Privacy

Our services are not intended for children under 13 years of age, and we do not knowingly collect data from children. If we learn that we have inadvertently collected personal data from a child under 13, we will delete it immediately.

10. Changes to This Policy

We may update our Privacy Policy periodically. Any changes will be posted on this page with the updated date. Please review it regularly to stay informed.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or your personal data, please contact us at:

ICE4Safety
123 Meadow Lane,
London, UK, SW1A 1AA
Mobile: +44 20 7946 0958
Email: privacy@ice4safety.com